In the news
“For companies looking to sell into the campaign and advocacy markets, breaking in can be a challenge — so much so that even established vendors who actually develop a book of business have been known to pull up stakes.
Wolfram Labs, an incubator project that public affairs consultant Sue Zoldak unveiled at the Reed Awards & Conference earlier this week in Las Vegas, is meant to help lower these barriers to entry.” – Campaigns and Elections
“My partners and I, we started to realize that there was a gap in our space between the people who are really innovative and want to come and sell into the space, but the political world is just notoriously difficult to break into — especially if you don’t have a political history and you’re not part of that Washington, DC culture,” [Co-Founder Sue] Zoldak told C&E. “We want innovation. We’re craving innovation.”